Content Management Systems (CMS) Cost of Ownership
As the name implies, Content Management Systems offer owners an effective way to manage website content. Unlike static pages, CMS platforms keep website content in a database for easy access and modification. Owners have 100% control over the content and can modify or edit content without hiring a Webmaster – no special training or skills required.
In contrast, dynamic website pages are not created as single files. Rather, the hosting server pieces together several page elements from either separate files or a database to form a single HTML page. Editing a single element affects every page using that element. The most popular form of dynamic websites is the Content Management System (CMS) design.
Rich Media includes several technologies:
- Microsoft Media Player
- Adobe Flash
But only Adobe Flash can function as a website development platform. A flash website is a movie or series of movies linked together, and called as an object in a simple HTML page.
Flash websites are graphic intensive and require special Webmaster skills. Even simple changes can be very time consuming and complex.
Static Website Cost of Ownership
When a website development project is complete, the content is current. However, over a period of time, content may become outdated. Contact names and email address may change. Product and service descriptions may evolve or become discontinued. New Calls To Action may need to be added.
For simple changes to static website pages, a Webmaster needs to be hired for a few hundred dollars per page. As a consequence, many of these routine changes do not make it to the website because of the incremental cost involved.
Additionally, website owners can assign different editing rights to different employees. Employees may then access a web browser editing screen that is similar to MS Word (see above image). With basic Word-like editing skills, employees can make changes and additions instantly.
Content Management Systems Make More Sense
CMS platforms allow website owners to reduce the cost of owning a website while keeping the website current, and they make it possible for a several employees to collaborate in the content creating and editorial process.